The ingrower® business model
ingrower is a profit-sharing agribusiness model, where young entrepreneurs get advantage of scale, while maintaining their individual incentives.
The platform (ingrower) offers training, production facilities, land, irrigation, capital, marketing and business support. Local entrepreneurs run their own business inside the ingrower. Each has independent budgets and bank accounts. Gross profit from the production is shared 50/50 between the entrepreneurs and the ingrower.
Entrepreneurs can leave the ingrower with hands-on business experience and savings. The ingrower is commercial sustainable and is implemented in Mozambique. New ingrowers are under development and open for investments in Uganda and Nigeria.
ingrower address the challenges for micro farmers in developing countries
Many developing countries have very limited agricultural production – despite the presence of fertile land, work force and attractive market for food products. The rural areas in developing countries cannot rely on large external investments or attractive jobs. The development and the creation of jobs must come from the population itself.
Main problems for micro farmers are:
· lack of scale
· lack of business understanding
· lack of motivation
ingrower makes it profitable and attractive to do farming – and we call it agri-business. Mentality we change people from thinking: “who will come and help us” into a problem solving attitude. People learn to solve the problems themselves! It is all about motivation - when people have a goal and believe they can achieve it – nothing will stop them.
In our ingrower projects and trainings we:
· focus on motivation and salute people who are successful = role models
· provide business training in small absorbable sessions providing focused management tools and increased motivation.
· connect producers in cooperation (ingrower) where they get advantages of scale, access to market and remain with the individual incentives.
- ingrower is a way for impact investors to invest in moving people from subsistence farming to commercial business
- It is a profit-sharing business, where entrepreneurs get advantage of scale, while maintaining their individual incentives
- The platform (ingrower) offers training, production facilities, land, irrigation, capital, marketing and business support
- Local entrepreneurs run their own business inside the ingrower. Each has independent budgets and bank accounts
- Gross profit from the production is shared 50/50 between the entrepreneurs and the ingrower
- Entrepreneurs get experience and savings to establish their own businesses. Having left, they can continue to get advise, buy and and sell their products through the ingrower.
- ingrower is commercial sustainable
- ingrower is implemented in Mozambique